Collaborations – Boond Fragrances

Collaborations

Our collaborations

Archohm - Architecture and Design Studio

We collaborated with Archohm, a reputed architecture and design studio to co-present the India Pavilion at The London Design Biennale 2023. The London Design Biennale is a globally renowned platform to showcase  contemporary design and design-led innovation around the world. 

Visitors to the India Pavilion got a chance to experience our flagship fragrance माटी | MAATI at the India pavilion – ‘Chowk & Charpai’, a multi-sensory experience of a modern Indian chowk. The stunning 5-metre tall installation handmade by 35 students from The Design Village represents Indian urbanity through the visual metaphor of ‘charpai’ - a traditional woven daybed, reflecting upon the elements of touch, sound, sight, smell, and taste. Our fragrances add a unique, nostalgic and quintessentially Indian  aspect to the visitor experience at the pavilion .               

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Pataaree

बूँद । Boond and Pataaree collaborated to present a fresh fragrance for the fresh beginnings of life - ‘Sajra’, a bespoke attar with notes of rose, oudh and sandalwood, made in the Capital of ittars, Kannauj, to celebrate new bonds, capture new journeys and mark auspicious occasions.

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Tula Home

We collaborated with Tula Home to create a custom fragrance for their signature candle. An earthy blend of thuja, clove and saffron, the fragrance is designed to evoke the feeling of returning home.

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Carrom

We collaborated with the Singapore based brand Carrom on a line of natural incense sticks. They were handrolled by artisans of Kannauj.

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Daughter Earth

We partnered with Daughter Earth on a special Limited Edition gift box. It was specially curated for brides and bridesmaids for the wedding season.

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RARE

RARE India is our synergy partner.
RARE India is a collection of some of the finest boutique hotels with its heart set around conscious luxury travel – palace stays, wildlife life lodges, homestays and retreats of the sub-continent.

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Looking for collaborations? Get in touch with us

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